Hard Lessons: Wine Business Education Shifting to Meet Industry Challenges
Programs focus on making wine business education more relevant amid an industry downturn. By Jeff Siegel Wine-centric business education, which boomed over the past couple of decades, is facing a brave new world in the wake of the U.S. wine slump. Educators and administrators at schools big and small are boosting recruiting, reshaping curriculum and sharpening the focus of their classes — whether
