Scott Johnson

Skills

CRM & Sales Enablement Salesforce, HubSpot, NetSuite, eCellar, VIP
• Data Analytics and Visualization Power BI, Tableau, CRM Analytics, Data Integration, IRI/Nielsen, Google Analytics
• Artificial Intelligence and Machine Learning Predictive Sales Modeling, Generative AI Applications, Channel Optimization, ROI Forecasting Tools: KNIME, RapidMiner, Ikigai, Teachable Machine, Python (Applied ML)
• Business and Collaboration Platforms Microsoft Office 365 Suite, Google Workspace, OneDrive, Adobe Creative Suite, Canva, Hootsuite
• Emerging Competencies Algorithmic Business Thinking, Unsupervised and Supervised ML, Data Privacy & Compliance (GDPR/CCPA), Responsible AI Adoption

About

As a Luxury Consumer Products Executive, my career has been defined by building brands, leading high-performing teams, and transforming organizations through technology.

Drawing on advanced training at the MIT Sloan School of Management, I integrate the principles of "Superminds", humans and machines collaborating to enhance decision-making, insight, and growth.

I focus on translating digital innovation into commercial outcomes. My work spans strategic market expansion, AI-driven sales enablement, and data-empowered storytelling that connects consumers to brands in meaningful ways.

At the core, I believe that technology should amplify human capability, not replace it. I help businesses design systems where data informs strategy, automation enhances creativity, and leadership remains guided by empathy and intelligence.