Joyelle Finn

Skills

• Strategic marketing and brand management
• Project and program management
• Digital marketing and e-commerce strategy
• Cross-functional team leadership and development
• P&L and budget oversight
• Customer experience design and optimization
• Data analytics and reporting
• Content creation and storytelling
• Event planning and execution
• Property and vendor management
• CRM and sales operations management
• Process improvement and scalable systems development
• Hospitality and tasting room operations
• Collaboration with winemaking and production teams

About

Accomplished wine industry professional with 15+ years of experience driving results in marketing, hospitality, and direct-to-consumer sales. Adept project manager with a proven track record of leading high-impact initiatives from concept to execution. Highly collaborative and skilled in building cross-functional teams that deliver exceptional guest experiences and operational efficiency. Expert in leveraging data analytics to optimize strategies, improve customer satisfaction, and support sustainable business growth. Ready to bring these project management, teamwork, and analytical strengths to a dynamic new role.