About Stone Hill Winery:

Stone Hill Winery is America’s Most Storied Winery, founded in 1847 and renowned for its award-winning wines and rich history. As Missouri’s largest grape grower, largest estate winery, most awarded Midwestern winery, and a global contender in fine winemaking, we are seeking a talented Social Media & Content Manager to elevate our digital presence and reinforce our brand’s legacy through storytelling.

About the Role:

As our Social Media & Content Manager, you will play a pivotal role in executing a social-first marketing strategy that drives engagement, expands our brand presence, and fosters a thriving community of wine lovers. You will create high-quality content, manage influencer partnerships, and engage our audience across multiple platforms. Additionally, you will assist with the creation and editing of in-house printed materials, branding, and traditional advertising. This is an opportunity to bring the story of Stone Hill Winery and our world-class wines to life through innovative, compelling content.

This position reports directly to the Vice President of Sales and Marketing.

Responsibilities Include:

Photography
Videography
Writing and Editing for Social Media (Short Form and Long Form)
Graphic Design
Social Media Management
Adhering, Upholding, and Developing Digital Brand Standards
Working with Vice President of Sales and Marketing to Execute on Marketing Strategy

What You’ll Do:

Content Creation & Management

Develop and execute a content calendar that aligns with Stone Hill Winery’s storytelling vision.
Produce highbrow long-form content (~1 to 15 minutes, mini-documentaries, winery deep dives, expert-led wine education).
Create high quality short-form content (under 1 minute, TikToks, Reels, quick tastings, behind-the-scenes moments).
Capture and edit high-quality photography for Instagram, Facebook, and other platforms.
Create compelling graphics for digital content (Instagram posts, stories, digital posters)
Write engaging captions and compelling copy that aligns with our brand voice.

Social Media & Community Engagement

Manage and grow our presence on Instagram, Facebook, TikTok, YouTube, LinkedIn, and Pinterest.
Engage with our audience daily—replying to comments, resharing user-generated content, and fostering conversations.
Organize live events, Q&As, and virtual tastings to connect with our audience.
Monitor trends and adapt content to maximize reach and engagement.

Influencer & Brand Partnerships

Work with the VP of Marketing to identify and collaborate with wine influencers, sommeliers, and lifestyle creators to expand brand awareness.
Coordinate product seeding, influencer partnerships, and brand collaborations.
Manage influencer relationships, ensuring they align with our brand voice and goals.
Track influencer performance and optimize partnership strategies based on data.

Digital Advertising & Performance Tracking

Oversee paid social media campaigns across Facebook, Instagram, and other platforms.
Work with the marketing team to optimize boosted posts and ad campaigns.
Analyze social media and ad performance to refine content and advertising strategies.
A/B test different content formats to determine what resonates most with our audience.

Other Duties

Assist with creation and editing of in-house printed materials, branding, and traditional advertising.
Work directly with Vice President of Marketing and Sales to create digital brand voice and aesthetic.
Assist with PR and partnership building to coordinate with digital schedule.

What You Bring:

Proven experience in social media content creation and management (2+ years preferred).
Strong photography and video editing skills (Canva, Adobe Premiere, Lightroom, or similar tools).
Deep understanding of Instagram, TikTok, YouTube, and Facebook best practices.
Experience running and optimizing digital advertising campaigns (Facebook Ads, Instagram Ads, etc.).
Passion for storytelling and a knack for creating visually compelling content.
Experience managing influencer relationships and brand partnerships.
Knowledge of wine (or enthusiasm for learning about wine!).
Excellent written communication skills and attention to detail.
Ability to work independently while collaborating with marketing team.
Integrity and a strong work ethic.

Why Join Stone Hill Winery?

Be part of a storied legacy and shape the digital voice of an iconic brand.
Creative opportunity to produce content that resonates with regional, national, and international markets.
Competitive salary + wine perks.

Benefits:

401(K) with Company Match
Health Insurance
Flexible Spending Account
Life Insurance
Employee Discount
Paid Time Off (PTO)
Extended Illness Bank (EIB)
Optional Supplemental Insurances

How to Apply:

Please send your resume and portfolio (or sample social media work) to [hr@stonehillwinery.com]. We’d love to see your standout social media/video/writing content!

STONE HILL WINE CO INC

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Social Media & Content Manager