
April 9, 2026 (Healdsburg, CA) — Family Winemakers of California invites winery teams and small business owners to a hands-on Sonoma County Social Media Workshop, taking place Wednesday, May 27, from 10:00 AM to 12:00 PM at Smith Story Wines at Bacchus Landing.
Led by Jessie Vallery, founder of Treetop Digital Creative, and GinaLisa Tamayo, Family Winemakers Board President, the session provides practical strategies for creating high-performing short-form video and authentic storytelling. Participants will learn to create Reels that drive visibility and business results without a full production team.
“Most businesses are overwhelmed by social media because they’re trying to do too much,” says Vallery. “This workshop simplifies the process, focusing on the content that actually connects and converts.”
Key Takeaways:
- Strategies for high-performing Reels and short-form video.
- Best practices for increasing reach and engagement.
- Essentials of mobile video creation and on-camera presence.
- A practical “cheat sheet” for immediate application.
Registration & Pricing: The workshop is free for Family Winemakers members. Non-member passes and “Creator Pro” packages, which include content-creation equipment such as tripods and audio kits, range from $150 to $400.
Event Details:
Register at: familywinemakers.us – Space is limited!
When: May 27, 2026 | 10:00 AM – 12:00 PM
Where: Smith Story Wines at Bacchus Landing, Healdsburg, CA